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Heidi J. De Vries

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July 2, 2001
Imitation of Life
I've got a bone to pick with Banana Republic's advertising department. It's about their new summer billboard that you see as you're coming off the Bay Bridge and entering San Francisco. If you've taken this route recently you might have noticed it, as they appear to be selling tits and pussy. A photograph of a woman is placed next to a photo of an exotic flower being held by its stem. The woman meets the gaze of the viewer in what is meant to be a sultry manner. Her hair is damp and tousled and her eyes are smudged. She is falling out of her top. You can't really tell what she's wearing at all due to how the photo is cropped. The exotic flower in the photograph next to her face is unabashedly suggestive of female genitalia. Very artfully done, but breasts and vagina nonetheless. Objectification does not become you, BR. Maybe the execs had no sense of how this ad would translate when placed on a huge billboard, but I have a feeling they knew exactly what they were doing. I'm reminded of the Campari ad that so offended me a few years back where they painted a naked woman orange and pictured her with a huge slice of orange held strategically across her butt. Woman as consumable commodity. Lovely.

Slightly less offensive is the new Spielberg movie A.I., though within five minutes of the opening credits I was groaning and rolling my eyes in pain. My prejudices were firmly set in advance on account of my being a huge Kubrick fan, and I went into the film with no small amount of apprehension. I'll definitely give Spielberg credit for trying to make a very ambitious movie, a futuristic fairy tale about a prefabricated boy searching for love. Haley Joel Osment was perfect as David the robot boy, and I definitely need to get around to seeing him in The Sixth Sense. Jude Law too makes his every moment on film a sheer delight. In fact, the middle section of the movie in which Law's Gigolo Joe character is prominently featured is close to perfect. As many reviewers have noted, A.I. feels like three very different movies cobbled together haphazardly. The middle is great with its dark tone and touches of camp, but the beginning and end are kludgy as all hell. Spare us the painful exposition! The cloying voiceovers! The swelling music! The audience in my theater was laughing out loud at what were intended to be wrenching emotional moments, and I don't think I've ever seen Spielberg lapse in his judgments as severely as he does in this film. Believe it or not, though, I'm glad I saw it, and I cautiously recommend it. Even better than the movie itself were the previews we were treated to in advance: The Fellowship of the Ring, Ghost World, and Harry Potter. Those were worth the price of admission right there.

Speaking of artificial intelligence, I went to the opening of the "LifeLike" show at New Langton Arts Thursday evening after work, and I liked what I saw there. The gallery literature insists that the ten artists involved in the exhibit "do not create artificial life; rather they blur the distinction between natural and man-made processes, working in the liminal spaces where seemingly disparate arts, disciplines, and systems merge." Right. What that translates into in this case, fortunately, is a lot of interesting art. In my favorite piece I entered a darkened room in a corner of the gallery. As I struggled to determine who or what else was in that space with me, the first thing I made out was a faint whirring sound coming from the floor. I looked down and saw bulbous dark forms making their way across the floor, leaving glowing trails across the darkness. Other neat things included a glass panel not unlike the one at the Chabot Space Center that illustrated the swirling currents of subduction, two vaguely sexual creatures moaning at each other from separate television sets, and Stephanie Syjuco's technical drawings of computer equipment that I found strangely absorbing.

A.I.
Mapping the Web Infome



   



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2002

2001


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